Thursday marked the kickoff of LFWeekend- the little sister to the more prestigious LFWeek is, contrarily, open to the general public (tickets required). This is the event better suited to us plebians who are less cashmere beret and more pleather clutch bag (for those of you who didn't quite catch that, think less Prince Harry, more Burger King). I booked myself in for a 'Shop and the Lot' ticket which entails a pass to the shopping areas, a show bag and a ticket to the catwalk show.
Designer pop up shops such as DKNY Jeans, Jaeger and Kirsty Ward were selling heavily discounted pieces of their collections and beauty stalls were offering manicures, eyebrow shaping and mini facials for competitive prices. My favourite part was the vintage floor featuring American Retro, VVVintage and Molly Bakes (a bakery that sells the most delicious lemon cupcakes).
The catwalk showcased designs from designers Holly Fulton and Antipodium. LFWeekend also put together two collections, Prim Rose and Game On, to showcase the Spring/Summer trends.
Host Zoe Hardman (above) and with Lisa Snowden and the Veet girls (below)
The show bag included goodies such as Elizabeth Arden 8 Hour Cream, Label M Protein spray and Lavazza coffee (obviously, fashion girl essentials).